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Goal Oriented Online Home Business Owners Are Getting Reading For Better Times By Learning How To Market a Book Fast and Make Money
By norman | October 16, 2009
An Important INTERNET VIDEO STREAMING Report:
From One Gutsy Online Work At Home Professional to Another
In hard times like these, learning about how to make more money is always the highest reward experience for every entrepreneur.
What are the options? Amazingly, it is no surprise that one of the best ways that is discovered for the corporate executive to make a difference is to learn how to self-publish and market a book and work toward becoming a bestselling author.
Wonderful, you’ve made the decision to publish and market a book. Congratulations, success is in your future! A book can give you recognition and help you to draw more customers to your business. If such things are your only reasons, then it would be important to learn to market your book fast. However, if you are just focusing on having a book fast, you might miss one of the best reasons for having a book…and that is to make money.
Getting an eternal bestseller credential and attracting more clients can actually be achieved quicker and easier says top business coach DrProactive Randy Gilbert, if you “slow down and take some time to create a bestselling business around your book”. DrProactive says you will end up with a more money, an outstanding book, and a continuing stream of revenue that far exceeds what you would have otherwise made with just a book.
DrProactive calls it a “bestselling business,” because it can make you a bestselling author and a millionaire at the same time. Getting busy and starting to write and market a book that has a business built as an integral part of it, is super important.
No matter what subject your book is about, there are several ingredients that are helpful when marketing your book. If you want to sell lots of copies and make it a bestseller, then some features are essential. For instance, it is common knowledge that you need to have an ISBN number and an EAN barcode, plus certain bindings and features, so that retail bookstores can sell your books for you.
However, if you add certain less well known features to your book, you will hugely expand your book’s marketability. For instance, almost every New York Times Bestseller has certain features and it would be wise to incorporate them into your book so that you improve your chances of being one of them too.
Listed below are the top 7 features that will make it much easier to promote and market your book into becoming a bestseller. When you design these features into your book (right from the beginning), you will market your book faster and better than other authors who fail to do so.
Feature 1 – Pick a powerful theme and build it out. Your book needs an exciting, attention-grabbing title. Outline your book and be specific with what you want in it so you attract the right people. Don’t just grab a bunch of your best ideas and slap a cover on it. You may get a book written quickly, but it probably won’t sell very well. You want something that you (and others) will be proud to promote.
Feature 2 – Become known as the top expert by collecting stories from others. Ask people to share a personal story in such a way that it has a self-help element. You’ll reach many more people with stories that teach the reader how to apply a lesson to their own problem than just a dry list of instructions. In every story, you should mix in Tips, strategies, insider secrets, specific examples, and important resources, whether they be from you or someone else.
Feature 3 – You can build in marketing value by quoting the top people in your field. Choose the quotes wisely so that they match the theme of each of your sections. Some experts may be flattered enough that they will help promote your book to their customers, which helps both of you. They may even purchase books directly for their special clients and colleagues.
Feature 4 – Be proactive in asking for interviews and testimonials, and selecting a great person to write the Foreword of your book. Interview other experts if you can and use the opportunity to get relevant examples for your section of the book and audio clips for promotion. These interviews and testimonials will add authority to your book.
Feature 5 – List all of the people and organizations who helped in creating the book. You can also try to find a company to cover the costs in return for notable attention in your book. Finding a partner to sponsor you in your book promotion is often very beneficial.
Feature 6 – Your book will be much easier to read and reference if you include an index. This feature will make your book much easier to sell to libraries which will enlarge your readership and help you draw more customers to your website. Yet this feature is often ignored in the book writing process.
Feature 7 – Make a list of associations, organizations, services, agencies, and other professionsals in fields around the subject of your book, and include it in your book as a topical rolodex in the resource section of your book. This will broaden your audience and it might even cause some of the leaders/owners to actually purchase quantities of your book for distribution.
Extra Feature – Include a bibliography. This is not only helpful to the reader who uses your book for research, but there are many people who like to own copies of the books that include theirs in the bibliography. You can list the books of all the authors who were interviewed, quoted, or who gave stories and examples.
SUMMARY:
Add in as many of the above features as possible to your book. Put emphasis on the features that cause other people to want to help promote the book for their own sake. This makes the Law of Reciprocity work for your benefit because as they are helping themselves, they are also helping you, and vice versa.
If you want to learn how to publish and market a book that produces revenue and becomes a bestseller, then follow the recipe that the top 1% use to reach that goal. Make a decision to use the Key Factors outlined above and keep your eye on the ball, and you’ll knock it out of the park
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