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How Do Online Viewers Engage Your Video Article? Article Video Marketing
By norman | October 14, 2009
Internet Video Marketing Software Review
Online video viewers which includes the media of Articles converted to videos engage socially on a regular basis and if you you can the who, what, where, how and why of there engagement you can get a share of the massive traffic that is generated from social Media video sharing sites such as YouTube. Your Focus initially should be to find out who are the video opinion leaders for each of the video sharing sites such as YouTube, Blim.tv, Howcast, Photobucket, Veoh, Vsocial, Dailymotion, Metacafe, Revver, Viddler, Yahoo video, Face Book, MySpace Video, and Sclipo.
So what’s with the headline in this article?
I had a chance to watch each of their videos. Why did I watch them? Because from the thumbnail image they all looked the same. The background was exactly the same. The pose that each attorney had in the thumbnail was the same, and the lighting looked exactly alike. Incredibly, the headline in each of the videos was exactly the same! By the way, these three attorneys are not in the same law firm. So I pressed ‘play’ and listened.
You need to think differently about your video marketing strategy if you plan on tapping into the social media marketing platform because they operate totally different from traditional search engine marketing platforms. To be successful at these sites you need to engage socially its all about sharing and communication. Here’s another statistic that is is huge. 50% of all online video traffic comes from someone sharing your video article to someone else they know.
To Identify Video opinion leaders who and what a video opinion leader is or does we need to talk about a few identifying characteristics. Look for viewers who continually rate content of article videos submitted to a specific channel by posting feed back on online videos. Also find out who is uploading articles at a particular channel. These folks are most likely reviewing video content to send to their followers. You can also find out who the video opinion leaders are by joining groups and forums that are specific to a certain channel. The leaders will be the ones responding and offering tips on how to improve your video articles.
There have been several large surveys conducted to find out what type of online videos are most watched, and the results my surprise you. The most viewed online videos are news and current event videos. Over 30% of online videos watched are are news related. So if you are converting your news paper articles to videos this is very good news
Resource Author Francisco R. Higueras
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